Google launched the Premier Partner Awards earlier this year to recognisetop-performing digital marketing partners from around the world and their contributions to product innovation and client growth.
The awards programme received thousands of case study submissions, each detailing the success an agency has achieved for clients in one of six categories.
Yellow’s case study was selected out of thirteen shortlisted finalists in its category, including other key industry players such as NZME and Advisible in the Asia-Pacific market. The case study was based on Yellow client EZ Covers, a small local business which offers a clever alternative to adhesive school-book covers, and their key goal of growing online performance.
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